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Thursday, October 17 • 17:00 - 18:00
With News as With Games - Using game engagement as a model for engaging young readers in local news

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The digitalization of Swedish local newspapers has not been as revolutionary as the leap to digital has been for music, film, TV or for that matter games. The on-line news product more or less looks and feels
the same as in 1997, while the added functionality and user services of Spotify, Netflix or Steam has set new standards that has been beneficial for both the consumer and the producer. Young users are increasingly turning to other sources than the local newspapers on-line versions for news, not least social media. Could a theory that explains what motivates players to play games be used as a model to reshape on-line news and by that motivate readers to engage with news?
In this talk I focus on a prototype that uses VR to simulate a location based Augmented Reality news service that might could be a way to escape from the boundaries of the small screen and how game engagement might be used to reach young readers of local news.

avatar for Torbjörn Svensson

Torbjörn Svensson

Lecturer, University of Skövde
Torbjörn Svensson is a PhD student at the Department of Computer Game Development, School of informatics, University of Skövde, Sweden, and a member of the research group MTEC, Media, Technology and Culture. He is currently doing his PhD studies in a research project called Level... Read More →

Thursday October 17, 2019 17:00 - 18:00 CEST